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14 Local SEO Tips to Attract Your Ideal CustomerOctober 13, 2015

For most small to mid-sized businesses, optimizing for search engines is about attracting a targeted – i.e. “local” … Read more

A SMART Method for Setting Your Inbound StrategyOctober 8, 2015

What’s your plan for your next campaign? By now, you probably know that having a strategy for the … Read more

Inbound Marketing Pocket Dictionary Now AvailableOctober 7, 2015

Horton Group,  a Nashville based marketing and web design firm, has released the new Inbound Marketing Pocket Dictionary … Read more

Horton Group News, Inbound Marketing

10 Web Design Mistakes Most Businesses MakeOctober 6, 2015

In today’s digital world, having a compelling website is no longer just an option for local businesses. It’s … Read more

20 Social Media Mistakes Small Businesses Often MakeOctober 1, 2015

Without question, social media has dramatically leveled the playing field of business. Where larger organizations once stood out, … Read more

Inbound Marketing

4 Simple Tips for Creating Effective Buyer PersonasSeptember 29, 2015

Buyer personas make websites 2 to 5 times more effective and easier to use by targeted visitors. To … Read more

5 Features of a Cheap Web DesignSeptember 24, 2015

How to Make the Most of Your Team BiosSeptember 22, 2015

When it comes time to add the content to a new business website, team bios are usually the … Read more

Should You Follow Your Competitors on Social Media?September 17, 2015

Should you attempt to follow your competitors on social media sites like Facebook, Twitter and LinkedIn?

Are You Missing the Point on Case Studies and Portfolios?September 15, 2015